Happy 2021!

20% off all sale items

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elegant & modern

The brown pallet continues to play an important role in summer 2021. From espresso to tobacco to toffee, there is something for everyone. Combined with honey yellow and ecru, it becomes an elegant, very modern colour trend. A distinctive all-over dragon print has a dominating role in this collection. A leopard or abstract zebra print in elegant colours is a slightly more understated addition. As always, they are perfect with the basics and can be combined with one another.

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simple & trendy

The colour nuances of this collection are cool, earthy tones. A casual yet chic mix. With suits in jersey piqué, simple cotton fleece styles on top. Stripes tend to create a nautical, classic look – batik styles scream trendy.

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cool & casual

Red is one of the trend colours for spring / summer 2021. Whether it’s in a monochrome look or a classic combination with black. In keeping with this trend, there’s this all-over leopard print on fleece, which combines both colours with each other. The same is true for casual knit styles. And also for cool looks in the new basic colour shade chalk.

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Mini Me / Kids

better together

With these cosy styles, you might like to cuddle all day with the little ones. They perfectly match our adult styles. Mini and Me - the best Mix! Get cosy together.

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JUVIA Gift Box

Open up there´s love inside!

Open up there´s love inside! With our JUVIA gift box, you’ll receive your items wrapped in premium tissue paper. Plus, it comes with a surprise card so that you can add a personal handwritten note at home. Simply select ‘add gift wrap’ at the checkout.

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Milky Coffee

stunning mix

Classic wool designs will be one of the trend themes for autumn/winter 2020. We love this cool, Prince of Wales XL check pattern on trendy fleece dresses, sweatshirts and sweatpants. The colours camel, ecru and black give the look its elegant and sophisticated feel. Pair it with block stripes or an all-over leopard print to create a stunning mix of patterns.

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Styles we love

Top black | JUVIA Top
0,00 £ 55,00 £
Tanktop l.grey mel. | JUVIA Tanktop
0,00 £ 55,00 £
Top new flamingo | JUVIA Top
0,00 £ 55,00 £
Regular Fit - Sweatpants deep ocean | JUVIA Regular Fit - Sweatpants
0,00 £ 119,00 £


relaxed, casual & cool

Relaxed, casual, cool – without taking anything too seriously. That’s Glam-O-Meter. Welcome to the club, you’re in the right place. “All Ages, All Access”. Glam-O-Meter is the VIP pass for our exclusive comfort lounge.

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Back in stock

Just in time for easily the cosiest time of the year, we're launching the new "Monaco, Baby!" – Collection pieces and those in high demand – Our favourite pieces are BACK IN STOCK again!

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The new elegance. Loungewear is ready to make its big entrance, because it is more versatile and elegant today than ever before. From casual sweatpants to elegant maxi dresses – traditional loungewear comfort is emerging from its shell to show off its versatility. Be it cosy in your own home or at dinner in a trendy restaurant – elegant loungewear will leave you feeling great whatever the setting. The cosy comfort speaks for itself, while super soft materials make loungewear the trend of 2020 and turn every event into your personal comfort lounge.

Elegant loungewear – for all occasions

Our everyday lives are varied – and elegant loungewear knows how to handle it. It’s the accessories that decide which look the loungewear takes. Create luxurious everyday outfits with elegant sandals or cool trainers. Paired with high heels, a hand bag and a chic belt, your luxury loungewear look can even hold its own and exude pure glamour at a cocktail evening. With flip-flops and a pair of sunglasses, loungewear is a cool choice for relaxed days or parties at the beach. And the best thing: the softly flowing fabrics do not crease in your suitcase so you can grab that at any time for an elegant look.

Stylish at home

The goal: feeling comfortable in your own skin at home. In elegant loungewear, we can relax on the couch and enjoy life while feeling much better about ourselves. Smelly old leggings and oversized jumpers can find their own way out: today we are slipping into elegant, luxury loungewear to maximise that feeling of cosiness and elegance.

Loungewear Sets

Coordinated loungewear sets for women and men are our everyday heroes, because they are so quick to style. Perfectly matched colours and patterns create a well-thought-out look that you can wear anywhere. From plain-coloured hoodies and multi-coloured tops to sweatshirts with all-over prints – mix-and-match options let you give your outfit a very individual flavour. The loungewear trend 2021.


JUVIA is a luxury loungewear label specialising in stylish “easy-to-wear” fashion. Elegant loungewear collections for women and men offer versatile styles characterised by their exceptional comfort. In our loungewear shop, you can order your favourite styles quickly and easily online. Welcome to the JUVIA club.

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